Formation is the recreation in print of a highly technical six-day shoot undertaken for the  Adidas 2014 World Cup  campaign.  This limited edition book  celebrates the interdependence of  Tim Saccenti‘s photography, FITCH’s design and printers  Generation Press.  The limited edition book acts as a permanent record of an extraordinary project for everyone involved. Laser cut pages act as a projector, recreating the patterns from the shoot. Each page turn invites the reader into the collaboration.  White ink on black stock creates an innovative and striking contrast to what could normally be expected from print: the white ink recreates the light.

A limited run of 100 copies was produced.

Awards
Cannes Design Lions  2015: Silver (Typography) and Bronze (Book Design)
LIA 2015  Shortlist:Typography and Self Promotion
Design Week Awards 2015  Shortlist: Typography